About "afresh"

"afresh" is an EU project that aims at looking for innovations for a healthy lifestyle. Healthy food and physical activity contribute considerably to the prevention of diseases. Here, the key is to use appropriate concepts and products that serve both healthy diets and physical activity.

The "afresh" project therefore uses a dual approach bringing together actors with expertise in the nutrition sector as well as in the area of physical activity. Research institutes, public-sector and industry players from eight European clusters have joined forces to develop a joint approach based on scientific innovation.

The "afresh" project is supported by the Seventh Framework Programme for Research and Technological Development (FP7) in the European Union. It is funded within the section of "Regions of Knowledge" which aims to strengthen capacity buildng in research and the economy.